DEC 20 - JAN 21
Campaing developed as part of an assesment process.
SOS Kinderdorf E.V.
Conzept / Design
Domestic violence against children
An emotional introduction is intended to draw attention to the increasing violence and fear within already stressed families and households in times of private shielding. families and households in times of private shielding.
Inside SOS Kinderorf -
The best Corona quotes
Witty observations from everyday life in the SOS Children's Village are intended to give an insight into life on the ground
Facts and Figures - How children are suffering from the pandemic
A continuous infographic illustrates the psychological strain on children and adolescents during the Corona crisis.
In compositions of photography and drawing, attention is drawn to the psychological burdens of children in difficult domestic situations. Black and white photographs are complemented by coloured drawings. The photographic level shows children and adolescents in everyday situations, the emotional inner life is depicted through the drawing level
Here the focus is laid on the funny, absurd moments during the Corona Pandemic. Quotes from everyday life give an insight into the lives of the children and young people in the SOS Children's Village. The first slide shows the illustrated quote, the second the respective child with a short description. The relaxed mood of the posts is emphasised by childlike illustration and typography.
Facts and figures about the psychological impact of the pandemic in a continuous infographic. Strong colours and bold typography create attention, a reduced and factual illustration style helps to grasp the information quickly and clearly.
Use Cases - Instagram Ads